Binance’s CMO, Rachel Conlan, is set to attend the Dubai Global Blockchain Show in December

What better way for crypto investors to wrap up 2024 than the Global Blockchain Show in Dubai? Rachel Conlan, formerly the Vice President of Global Marketing at Binance and now the CMO, will be in attendance.

Reports from her appointment as CMO indicated that her initiatives would focus on educating and empowering individuals with crypto knowledge, aligning with Binance’s goal of expanding industry adoption.

Binance heads to share on crypto in Dubai

A year later, Rachel Conlan has lived up to her goal for Binance. Conlan is already at the forefront of Binance’s marketing campaigns, which include collaborations with well-known celebrities like Cristiano Ronaldo, The Weeknd, and Alpine Formula 1.  

During the Biden administration, there have been heavy conversations on crypto regulations. The US SEC’s crypto regulatory approach has seen exchanges and investors exit America for better fintech hubs like Dubai. 

To that end, the Global Blockchain Show will take place on December 12th and 13th at the Grand Hyatt Exhibition Centre in Dubai.

Some keynote speakers include Yat Siu, the Co-Founder and Chairman of Animoca Brands; H.E. Justin Sun, the Founder of TRON and a member of the HTX Global Advisory Board; Dr. Marwan Alzarouni, the CEO of Dubai Blockchain Center and  Dubai Economy & Tourism; and Jason Allegrante, the Chief Legal and compliance Officer at Fireblocks.

Global Blockchain Show speakers in December in Dubai.

The Blockchain Show aims to unify industry leaders, developers, and blockchain enthusiasts from around the world. Keynote speakers like Binance’s Rachel Conlan will focus on Web3 gaming, digital currency, blockchain regulations, crypto mining, trading, Web3 security, the integration of AI and blockchain, and crypto-collectibles such as NFTs.

The event has been organized by Web3 and artificial intelligence consulting giant VAP Group. 

Vishal Parmar, Founder and Chief Executive Officer of VAP Group, remarks that “The Global Blockchain Show is more than just a one-time event. It is designed to be the ultimate blockchain mixer where attendees will go on a continuous journey through the dynamic world of blockchain technology and unwind with the ‘who’s who’ of the industry.”

As one of Binance’s executives, Rachel Conlan continues the crypto exchange’s mission to build the industry and facilitate mainstream adoption. The Global Blockchain Show will be another extension of her good work.

Also Read: Animoca Brands Chairman Yat Siu to Attend the Dubai Global Blockchain Show in December